The Place project, designed by Josh Wardle, was a collaborative social experiment featured on the social networking site Reddit in April 2017 and repeated in April 2022.
The 2017 experiment included an online canvas located in a subdirectory called r/place, where registered users could edit the canvas by changing the color of a single pixel instead of a 16-color palette. After each pixel was placed, a timer prevented the user from placing any more pixels for a period ranging from 5 to 20 minutes. The trial was terminated by Reddit administrators on April 3, 2017, approximately 72 hours after it was created. In as little as 72 hours, more than 1 million users edited the canvas, placing a total of about 16 million pixels, and over 90,000 users were tested when the trial ended.
It has been announced that Reddit Place will relaunch on March 28, 2022. It started on April 1, 2022 and lasted four days, including two expansions of the canvas to allow for more space. On the second and third days, the color palette was also expanded. Unlike 2017, individual subreddits started coordinating immediately in designing pixel art, and large communities were formed on Discord and Twitch in attempts to expand existing art, replace defaced pixels, and overlay new images over existing ones. As of April 3, approximately 72 million pixels have been deployed by over 6 million users at a rate of over 2.5 million pixels per hour. There was also a sixfold increase in the number of users on Reddit between the two experiments, including a 4.5x increase in placed pixels. Finally, in the 2022 Place event, users are restricted to placing white pixels only. The entire canvas was gradually filled with white space and returned to its original blank state.
And until the next event, r/place is ready to live on your wall in its final form.
Easy to hang with 3M tape and integrated velcro, the product does not need any additional assembly process. With the velcro feature, it can be removed at any time without damaging the wall and can be hung again without the need for additional material.
What’s in the Box
2 pieces of 3M tape integrated velcro for tapestry
Material: Microfiber Fabric
Tapestry Size: 150 x 150 cm (59" x 59" inches)
Packing: Kraft envelope in DHL Large Flyer Bag for transport.
Package size: 45 x 35 (15" x 14" inches)